← Zero To Hero – Real Estate Marketing Course (2026)

Lesson 1 of 44 · ⏱ 03:20

Introduction

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Zero To Hero – Real Estate Marketing Course (2026)

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Course Introduction

▶Introduction03:20

Module 1

🔒Lesson 1.1 – What & Why of Real Estate Marketing1:06
🔒Lesson 1.2 – Project Selection Strategy02:50
🔒Lesson 1.3 – Platforms That Actually Work02:27
🔒Lesson 1.4 – Paid vs Organic01:59
🔒Lesson 1.5 – Key Metrics02:38
🔒Lesson 1.6 – Common Mistakes Agents Make03:34

Module 2: Execution

🔒Lesson 2.1 – Why Most Real Estate Ads Fail02:40
🔒Lesson 2.2 – Awareness & Audience Building01:42
🔒Lesson 2.3 – A/B Testing Creatives, Captions & CTAs03:33

Module 3

🔒Lesson 3.1 – Lead Generation That Actually Works01:43
🔒Lesson 3.2 – Live Case Study02:06
🔒Lesson 3.3 – Retargeting, Nurturing & Closures02:33

Module 4

🔒Lesson 4.1 – Understanding Buyer Intent on Google03:17
🔒Lesson 4.2 – Structuring Google Ads for Real Estate02:59
🔒Lesson 4.3 – Keyword Strategy & Match Type Control02:47
🔒Lesson 4.4 – Bidding Strategy & Budget Control02:27
🔒Lesson 4.5 – Reading Data & Optimizing for Better Lead Quality02:54

Module 5

🔒Lesson 5.1 – Writing Ad Scripts with ChatGPT03:24
🔒Lesson 5.2 – Generating Creatives Using ChatGPT05:09
🔒Lesson 5.3 – AI Video Generation with SORA02:05

Module 6

🔒Lesson 6.1 – Why Short Videos Build Trust01:31
🔒Lesson 6.2 – Types of Videos Realtors Need02:02
🔒Lesson 6.3 – How to Shoot Property Content on Your Phone02:08
🔒Lesson 6.4 – Editing Videos with Instagram Edits & Captions.ai04:00

Module 7

🔒Lesson 7.1 – Why Websites Don’t Convert for Real Estate01:42
🔒Lesson 7.2 – Must-Have Elements of a Landing Page03:15
🔒Lesson 7.3 – Connecting Landing Pages with WhatsApp02:08

Module 8

🔒Lesson 8.1 – The Psychology of Retargeting (Why Most Agents Fail)02:05
🔒Lesson 8.2 – Building Your Retargeting Machine01:57
🔒Lesson 8.3 – Retargeting Campaign Structures03:07
🔒Lesson 8.4 – Advanced Retargeting + Optimization02:36

Module 9

🔒Lesson 9.1 – Why WhatsApp API Beats Personal Numbers02:05
🔒Lesson 9.2 – Follow-Up Sequences & Broadcast Messaging03:50

Module 10

🔒Lesson 10.1 – Why Agents Lose Leads Without CRM01:27
🔒Lesson 10.2 – Starter Google Sheet CRM (Demo)02:38
🔒Lesson 10.3 – CRM Overview06:16

Module 11

🔒Lesson 11.1 – Why Follow-Ups Decide Success01:32
🔒Lesson 11.2 – Golden Follow-Up Framework (Day 0 → Day 30)02:48

Module 12

🔒Lesson 12.1 – Why CPL is Not Enough → Full Funnel Tracking01:53
🔒Lesson 12.2 – Simple ROI Calculator (Google Sheets Demo)03:37
🔒Lesson 12.3 – Common Mistakes in ROI Tracking02:04
🔒Congratulations!!01:30

Capstone Activity

🔒30-Day Execution Plan