Course
Zero To Hero – Real Estate Marketing Course (2026)
This course is designed to help you understand and run real estate marketing the right way. Iβll walk you through simple, practical strategies to generate quality property leads using Meta & Google…
About this course
This course is designed to help you understand and run real estate marketing the right way. Iβll walk you through simple, practical strategies to generate quality property leads using Meta & Google Ads β without confusion or complexity.
Course content
Course Introduction1 lesson
Module 16 lessons
- πLesson 1.1 β What & Why of Real Estate Marketing1:06
- πLesson 1.2 β Project Selection Strategy02:50
- πLesson 1.3 β Platforms That Actually Work02:27
- πLesson 1.4 β Paid vs Organic01:59
- πLesson 1.5 β Key Metrics02:38
- πLesson 1.6 β Common Mistakes Agents Make03:34
Module 2: Execution3 lessons
- πLesson 2.1 β Why Most Real Estate Ads Fail02:40
- πLesson 2.2 β Awareness & Audience Building01:42
- πLesson 2.3 β A/B Testing Creatives, Captions & CTAs03:33
Module 33 lessons
- πLesson 3.1 β Lead Generation That Actually Works01:43
- πLesson 3.2 β Live Case Study02:06
- πLesson 3.3 β Retargeting, Nurturing & Closures02:33
Module 45 lessons
- πLesson 4.1 β Understanding Buyer Intent on Google03:17
- πLesson 4.2 β Structuring Google Ads for Real Estate02:59
- πLesson 4.3 β Keyword Strategy & Match Type Control02:47
- πLesson 4.4 β Bidding Strategy & Budget Control02:27
- πLesson 4.5 β Reading Data & Optimizing for Better Lead Quality02:54
Module 53 lessons
- πLesson 5.1 β Writing Ad Scripts with ChatGPT03:24
- πLesson 5.2 β Generating Creatives Using ChatGPT05:09
- πLesson 5.3 β AI Video Generation with SORA02:05
Module 64 lessons
- πLesson 6.1 β Why Short Videos Build Trust01:31
- πLesson 6.2 β Types of Videos Realtors Need02:02
- πLesson 6.3 β How to Shoot Property Content on Your Phone02:08
- πLesson 6.4 β Editing Videos with Instagram Edits & Captions.ai04:00
Module 73 lessons
- πLesson 7.1 β Why Websites Donβt Convert for Real Estate01:42
- πLesson 7.2 β Must-Have Elements of a Landing Page03:15
- πLesson 7.3 β Connecting Landing Pages with WhatsApp02:08
Module 84 lessons
- πLesson 8.1 β The Psychology of Retargeting (Why Most Agents Fail)02:05
- πLesson 8.2 β Building Your Retargeting Machine01:57
- πLesson 8.3 β Retargeting Campaign Structures03:07
- πLesson 8.4 β Advanced Retargeting + Optimization02:36
Module 92 lessons
- πLesson 9.1 β Why WhatsApp API Beats Personal Numbers02:05
- πLesson 9.2 β Follow-Up Sequences & Broadcast Messaging03:50
Module 103 lessons
- πLesson 10.1 β Why Agents Lose Leads Without CRM01:27
- πLesson 10.2 β Starter Google Sheet CRM (Demo)02:38
- πLesson 10.3 β CRM Overview06:16
Module 112 lessons
- πLesson 11.1 β Why Follow-Ups Decide Success01:32
- πLesson 11.2 β Golden Follow-Up Framework (Day 0 β Day 30)02:48
Module 124 lessons
- πLesson 12.1 β Why CPL is Not Enough β Full Funnel Tracking01:53
- πLesson 12.2 β Simple ROI Calculator (Google Sheets Demo)03:37
- πLesson 12.3 β Common Mistakes in ROI Tracking02:04
- πCongratulations!!01:30
Capstone Activity1 lesson
- π30-Day Execution Plan